Part A Intensive Listening
Phonetics
Directions: Listen and tick the word you will hear. The word will be read once. (5%) b. abide c. obey d. today
2. a. bathe b. bath d. breath
3. a. shawl c. show d. sue
4. a. around b. account d. a pound
5. a. sheep c. sleep d. shape
6. a. beggar b. beg c. bag 7. a. pull b. bull c. full b. chose c. choose d. chooses
9. a. fond c. found d. find
10. a hose b. false d. horse
Direction
Directions: you’ll hear ten sentences. When you hear the first time, repeat the sentences and pay attention to the stresses and tones. Then listen again and write them down. Chick your answers when you listen for the third time. (20%)
1. 2. 3. 4. 5. 6. 7. 8. 9. 10.
Part B Extensive Listening
Dialogues
Directions: You ’ll hear 5 short dialogues in this section. At the end of each dialogues, one questions will be spoken only once. Make the best answer for each question. (5%)
1. W: Jack, have you finished your research paper for economics?
M: Not yet, I always seem to put things off until the last minute.
Q: What are they talking about?
A. A scientific experiment B. A college course
C. A time schedule 2. M: This black bag is $ 2.00 and that blue one is a dollar more.
W: The red one is twice as much as the blue.
Q: How much is the red bag.
A. $ 4.00 C. $8.00 D. $12.00
3. W: Watching the news on TV is a good ay to learn English.
M: M: It’s especially helpful when you check out the same information in the newspaper. Q: What are they talking about?
B. How to get information
C. How to compare TV and newspaper. D. How to get a job.
4. M: I like to travel by air. I like getting to different places fast. Do you like traveling by air?
W: Flying makes me nervous. I like feeling the ground under my feet. Traveling by rail and road are my favorite ways of traveling.
Q: What dose the woman feel about traveling by air?
B. She is OK with flying
C. She prefers traveling slowly. D. She likes traveling by train.
5. W: I’d like to cash this check.
M: Please sign the back. Do you have any account here?
Q: What dose the man ask the woman to do cash money?
A. Sign the front. C. Give him the account. D. Nothing special.
Passage
Introducing New Products
Directions: Listen to the passage and choose the best answer to each of the following question. (10%)
We ’re glad to have the opportunity to introduce to you our new range of products. Our leather bags have enjoyed a high reputation in the European market because of their fashionable styles, fine workmanship and quality materials. We used advanced equipment imported from Italy. In addition, we keep a close eye on the style changes in the international market, too. One of the best sellers is the write one here, which is our latest design. A lot of office ladies find it very
attractive, and feedbacks from different markets show that this model is appealing to even the most selection buyers. Compared with the various well-known brands from Italy and France, our bags have the same high quality, but are much more price-competitive, thanks to the low labor and raw material costs. As a result, we keep getting lots of orders from both overseas and home markets.
1. Which one of the following reasons does not contributes to the popularity of the bags in the
European market?
A. Fashionable styles B. Fine workmanship
C. Quality materials
2. What de the feedbacks from different markets tell about the latest model? B. Only the most selective buyers like it.
C. Most people like it, but not the most selective buyers.
D. Most people don’t like it.
3. Which group of consumers is the white leather bag most popular with?
A. Young girls. C. Gentlemen D. Housewives.
4. Compared with other famous Italian and French brands, what gives the leather bags a competitive edge according to the passage?
A. Fashionable design B. High quality D. Good reputation
5. What is the purpose of the speaker’s presentation?
A. To introduce the company C. To complain about the products D. To explain the production process
Conversation
A Talk at Guangzhou Fair
Directions: Listen to the conversation and complete the summary of the conversation. Listen again to check your answers. (10%)
Wang: Good morning! Welcome to the Guangzhou Fair.
Smith: Thank you. I’m from the United States. This is my card.
Wang: How do you do, Mr. Smith. My name is Wang Ming. Here is my business card. What
can I do for you?
Smith: Ours is a big company in the United States, dealing in leather products. I’m coming to
see if there’s any chance to do business with you.
Wang: I’m glad you have come. You may be aware that our company has been exporting leather
products for quite many years. And our leather products are warmly welcomed both at home and abroad. It’s our desire to trade with merchants of all countries in the world. By the way, have you seen our exhibition?
Smith: Yes, I have had some understanding of your products. At present, I am interested in your
leather garments. I’d like to get more details.
Wang: With pleasure. We have here some catalogues for your reference. They are the most
popular styles of the year and enjoy fast sales on the European markets. I believe they will also find a good market in your country.
Smith: I hope so. If your price is reasonable, I shall buy in large quantities.
Wang: Here’s our price list. All the prices are on FOB Shanghai basis.
Smith: Good. Please give me a few days to make a decision.
Wang: You’d better give us a reply as soon as possible.
Smith: No problem.
Smith, representing a U.S. company that deals in meets Wang at Guangzhou Fair. Smith seems to be very interested in Wang’are very popular and enjoy fast sales in Europe. Smith may place a big order if the price is reasonable. It is Wang’
Part C Listening & Speaking Integration
Conversation
Advertising Programs
Directions: Listen to the conversation and complete the following exercises. (20%)
Mr. Forrest: Good morning, Miss Reed. I am advertising executive John Forrest from Jay
advertising agency. I believe you wanted to see me?
Miss. Reed: Good morning, Mr. Forrest. Yes, we are keen to open the advertising programs for
our electric bulbs and fluorescent bulbs. I want to discuss the methods of
advertising.
Mr. Forrest: I see we’ve been working on the advertising programs for nearly two months now.
My advertising programs for your company include many ways of advertising
including print advertising and outdoor advertising.
Miss. Reed: Good. Have you worked out the new advertising program that will be inserted in
the newspapers and magazines for three advertising campaign?
Mr. Forrest: Yes. We have made a series of three advertisements to be released in national
newspapers and magazines. We feel that you should also plan alternative ways of
advertising. There new ways of advertising, Facebook advertising and twitter
advertising. We also suggest that you make counter displays for dealers to exhibit
in their shops. Cinema advertising would be an effective medium for to use as well.
Bus backs too attract attention.
Miss. Reed: All these advertising programs sound very interesting. But how much would they
cost?
Mr. Forrest: We have worked out advertising prices too for you. We have suggested a
breakdown of expenses, distributed over the media plan, over a period of three
months.
Miss. Reed: I’ll have to discuss your media and budget proposals about advertising programs
with the Market Manager. Perhaps, for the beginning we might decide is going for heavy newspaper advertising and bus backs. I’ll talk this matter over with you next week.
Section A
Make a list of different types of advertising you have just heard from the conversation. For each type, think of some ads that you often watch. Which one impresses you most?
Section B
If you were to advertise for the one of following products or services, which type of advertising would you choose?
1. a novel
2. a new men’s perfume
3. a luxury watch
Part D Oral Practice
1. Choose two of the following topics and give your opinions. (20%)
1. In your opinion, what are the best ways to introduce to customers?
2. Suppose you are the sales manager of a company, what should you do while you are
introducing your products to your customers?
3. If you’re a sales representative of a corporation, how would you help your corporation to
promote your products?
4. What are the factors you should take into consideration when you arrange a schedule
for a foreign guest?
2. Describe your ideal work environment. (10%)
You may want to include:
★Large space
★Good business lunch
★No overtime work
★More coffee/tea breaks
★No dressing code